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About you


Your skin







Tell us about you...

What are your Skin Goals?

(Select all that apply)

Do you want to address any of these skin conditions?

(Select maximum 2)

How would you describe your skin tone?

(Your melanin level)

How would you describe your skin type?

How often do you usually break out?

Is your skin sensitive or easily irritated?

Does your skin feel (or look) dry, flaky or scaly?

Do you at times experience redness in your cheeks?

How would you describe your current living environment?

How is the air where you live?

How much sun exposure do you get in a typical day?

How much time do you spend on digital devices in a typical day?

On average, how often do you exercise?

How many hours of sleep are you getting on a typical night?

Which of the following items do you consume almost every day?

(Select all that apply)

Do you wear make-up regularly?

What's involved in your current daily skincare routine?

(Select all that apply)

3 minute skin diagnostic quiz

Welcome to your 3-minute skin diagnostic quiz. We will ask 20 simple questions about your skin, your lifestyle and the environment around you, and let our artificial intelligence algorithms (carefully crafted by Dr. Lodha) evaluate your responses and design a personalized skincare routine to match your unique needs.

At the end of the quiz, we will provide you with a summary of your results, provide details on the ingredients we have chosen for you, and provide you with the set of 4-5 products you need to use to get your skin to the next level. Sounds fun, right? Ready? Lets go!


Hi {{name}}, your diagnostic and skincare results are in!

PURA skin matrix results

We have assessed where you live, how you live, and your genetics, to understand the main factors affecting your skin’s ability to be at its best, and create the right routine for you!

Quiz Diagnostic | Skincare | Pura Skin Lab

What’s inside your
skincare routine?
Highest quality, clinical-grade, science-based ingredients that work for you
{{name}}, meet your personalized routine!
Your complete suite of products to maximize your skin’s performance

Learn how to apply your routine by visiting our Skincare Guide >

Your best skin is one click away

Want to buy some of these products individually? They always work best as a routine, but you can pick and choose by going to our Product Catalog